Agnieszka Zaranek

Agnieszka is a designer and creative strategist based in Warsaw, with years of experience in premium and luxury brands, such as Ferrari, G. H. Mumm, and LVMH. She specializes in brand strategy, art branding, and brand experience design. Currently, she serves as the Experience Marketing Manager at Ferrari Warsaw, where she leverages her expertise to enhance the brand’s art branding strategy.

A graduate of the Academy of Fine Arts in Łódź, Agnieszka studied fashion design and painting and later earned a degree in Art Market Management from the University of Warsaw. Her thesis, titled Art Branding – Art as a Modern Tool of Communication in Business, reflects her holistic and visionary approach to integrating art within brand strategy.

Her mission is to foster synergy between business and art, allowing each to benefit and support the other. Agnieszka creates art branding strategies that yield tangible financial and brand image benefits, where both sides of the relationship and all market participants gain value.

In art, she is particularly captivated by themes of food and sensual pleasures. She describes herself as a hedonist and aesthete, revelling in beautiful objects and finding the highest form of pleasure in satisfying the sense of taste.